This + That

Three, three, three!

Oh hello there lovelies!

I see that it has been awhile since I sat down and wrote a blog post. One year to be exact…oops!

Today I am celebrating Pretty Little Shoes’ third birthday! Say whaaat?! How has it been three years already?! Three years ago I had NO IDEA what I had gotten myself into and was a little, ok, a lot, over my head but with patience and perseverance, here I am three years later, running a successful ladies and little girls home and online based shoe company.

It has become a tradition for me to write a blog post on our birthday so this year I am going to be telling you the story of how exactly Pretty Little Shoes came to be.

All the way back in 2011, I was at a ladies night with my mom. To my surprise there was a lady there selling shoes. After further discussion I learned that her name was Kim Moss and her company name was Head Over Heels. That night I was like an annoying little fly that wouldn’t leave the table. I’m sure I tried on every single pair of shoes Kim had there. I fell in love with a pair of heels - they were zebra patterned but most importantly, they were PINK! Drool, right?! My mom ended up buying them for me as a Christmas gift. Thanks mom!


That night, Kim had mentioned that she does shoe parties and much like many lady’s reactions I thought, “A shoe party is a thing?! Sign me up!”.

May 17th, 2012 was the date of my first shoe party. I just about had to cancel my party because I was so sick with pneumonia. I remember that night just feeling like garbage, watching all my friends shop while I stood back and just watched. I felt so bad! But my party was a success and I remember getting lots of fabulous shoes for free and 1/2 off!

My haul from my very first shoe party. Can you tell I had a thing for heels?! Are they all just gorgeous?!

My haul from my very first shoe party. Can you tell I had a thing for heels?! Are they all just gorgeous?!

That fall I decided to host another party, a boot party this time. Because it was November 1st, the weather was super crappy. It was snowing and freezing rain - such a terrible combination. That party wasn’t as big as success as my party six months prior but it was still fun and I still got some beautiful boots that are still in mint condition that I wear often!


Between 2011 and 2016, I purchased most of my shoes from Kim whether it be shopping with her online or at other events and parties. I was hooked on supporting this wonderful company.

In January of 2016 Kim had posted on Facebook that Head Over Heels would be closing down but talked about a business opportunity that she was making available. I won’t go into the specifics but this opportunity intrigued me. At that time in my life I was studying from home and had been looking for an opportunity to make some extra money while studying. I tried traditional direct sales businesses but they just weren’t for me. So after corresponding with Kim for a few days, yes, only a few days, I decided that opening my own shoe company was something that I was wanting to move forward with and accepted the opportunity.

The days and weeks that followed were such a whirlwind. I had to get business licenses, get tax and legal stuff figured out, inventory my stock, book parties, build a website, and other things that make my head spin just reflecting on them. Those first months are still so fresh in my mind. I probably started getting on Kim’s nerves messaging her what seemed like daily with questions.

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Three years later, it is so fun to reflect and look back on how much things have changed from the early Pretty Little Shoes days to now. Back then, I was simply just a ladies shoe company that did shoe parties and shopping appointments. Now, we’re so much more! We sell other products on top of shoes; we not only sell ladies footwear but also sell little girl shoes; we have a wonderful rep Mandalyn; we sell on Amazon; and we travel out of province for events!

To those who have had a piece in Pretty Little Shoes’ first three years, whether it be big like hosting a party or small like ‘liking’ one of our Instagram or Facebook posts, please know what I wouldn’t be where I am today without your support. From the bottom of my heart, THANK-YOU!

To show my appreciation for your support and to celebrate three years in business, all ladies footwear is 25% off using discount code THREEYEARS at checkout. Sale ends January 15th. <3

Here’s to another year of Pretty Little Shoes!

xo Baillie


This + That

Two Years & Counting

They say time flies when you're having fun. That must be true because I cannot believe it's Pretty Little Shoes's second birthday! Happy Birthday to us!!! 


Last year on our one year anniversary, I penned a letter of gratitude for your support with my business. And while I am forever grateful for the continued support, this year I thought I would share the top 11 things I have learned over this past year of business.

1| There never is enough hours in a day. There is always another email to respond to, social media post to put up, and more shoes to buy. But knowing myself, I get burned out trying to keep up so knowing my limits has been an asset to running my business.

2| It's ok to be who you are. I struggled with not wanting to overshare about my life on social media and on my website but I learned that people want to know who is behind the business. Sharing more has helped me become more personable and helped me grow my relationships with my customers and business connections.

3| There are going to be days when you want to quit. I have these days...often. I have learned though that I need to trust where God has me and be obedient to Him. Sometimes it takes a few days of being patient and still. But for every reason I want to quit, there are 10 reasons why I shouldn't.

4| Don't underestimate the power of friends who are business owners. These women are your tribe - they understand the ebbs and flows of business and life as a business owner. They are likely the first to support your small business because they understand the value in supporting small and are always there to offer advice and a listening ear when needed.

5| A little competition never hurt anyone. Of course it would be great to have the entire ladies home shoe party market to myself but that is not realistic. Different companies offer different products and each company is run differently. Competition allows me to stay innovative and authentic which is important in business.

6| Imitation is the highest form of flattery. Although competition is healthy, imitation is not. I've had companies copy and paste things from my website, take my hostess program, bring in identical products, and mimic my social media posts. This is not cool and is just downright hurtful. But when another company imitates, it doesn't make me look bad, it makes the other business owner look bad.

7| You don't have to say yes to every opportunity. Every opportunity may lead to more sales and more bookings but sometimes those opportunities are not what's best for you or your business. I have a strong intuition and go with my gut. If something just doesn't feel right, I know to decline the opportunity or even cancel.

8| There is nothing shameful in asking for help. As a relatively independent lady, asking for help is a struggle. However, having an extra set of hands is sometimes needed. I'm so thankful for the helpful hands of my parents, brother, sister, cousin, friends, and boyfriend. All have helped me SO much throughout the year in various ways and have helped me learn that it's ok not to do everything myself.

9| Cancelling an event is not the end of the world. This year I had to cancel one party because my vehicle broke down on the highway while driving to the party. Another party, my hostess orchestrated her own party because I had to go to the emergency room. Neither were ideal scenarios but life happens.

10| Taking time for yourself is essential. This was a mistake I made my first year of business - working up to nine events a week just because I couldn't say no. But by the end of the year I was so burned out I didn't even want to look at another pair of shoes. I never took time for myself; I never saw my friends and I was miserable. At the beginning of the year I decided that I would commit to only doing 4-5 events per week so I could take the time to do things I enjoyed and pay more attention to my relationships. This made a huge difference in my overall happiness.

11| At the end of the day, it's just shoes. Yes, it can be frustrating as a customer when there is a hiccup, but in reality no one is going to die if they have to wait an extra week to receive their order, if there is a quality issue, or if there is an inventory error on our site. I am only human - I make mistakes. No one is perfect and it is unfair for people to assume that we are. We all have lots going on in our lives and sometimes things slip through the cracks. Yes, we feel horrible when they do, but it’s not the end of the world. We just ask for forgiveness, learn from our mistakes and hope we can do better next time.

Friends, thank-you very much for making year two of Pretty Little Shoes a success. Whether you hosted a party, shopped with us, or follow us on social media, I am forever grateful for the impact you have had on my business. I wouldn't be where I am without you. 

And of course, thank-you to my family. Man alive - the support I get from them is out of this world.

Enjoy these never-before-seen photos from the last year! Cheers to another fabulous year. <3

xo Baillie

Me + my mama sitting in the tow truck after my vehicle broke down. :(

Fashion show fun with my good friend Jess from Covered & Co.

Women supporting women. My friends, Dani from Dani's Vintage Designs and Kaitlyn from Spruce Homes coming shopping at Woman's World.

Deciding on our spring stock. One of the most difficult parts of my job. Seriously.

Two of my happy helpers - my brother Ryan + cousin Noah.

My not-so-happy helper. Love you Noah! ;)


This + That

Hello, my name is Baillie

Hi friends! Happy Wednesday! I hope you've all had an incredible week! We are having gorgeous summer weather here in Saskatoon this week, so I have worked outside on my deck practically all week. How is it real life that my office is my deck?! I'm so grateful!

A couple weeks ago, you may have seen on our Facebook and Instagram pages that I formally introduced myself to all of our followers and I'm so grateful for all the love I got from those posts. I realized that not everyone is on social media so I thought I would introduce myself on the blog too. As an added bonus, I have included a couple other tidbits about myself in this post that you wouldn't have read on social media. 😊

So, hi! My name is Baillie Janex and I am the owner, fashion buyer, salesperson, shipper, accountant, marketing director, customer service representative, and public relations manager at Pretty Little Shoes. That's a lot of titles, isn't it?! 😉 Owning my own company has taught me a lot of things and brought such joy to my life. I love what I do but being a business owner is only one part of me so I thought I'd share some random facts so you could get to know me a little it better:
-I am a night owl, definitely not an early bird. I work/ study until all hours of the night, then sleep in. Sometimes I feel guilty about doing that but hey, it's what works for me. 
-I only wear leggings and anyone who says leggings aren't pants cannot be my friend. 😉
-Pre/post pregnancy and labor care are my passion so I'm studying to become a doula. I hope to educate women on alternatives available during pregnancy/ labor. 
-I strongly dislike slang and will never use the shortened version of 'Laugh Out Loud'. 
-I am a health and fitness freak! I eat clean and am love being active! I have ran 2-10kms, 3-1/2 marathons, and 1-full marathon. And I'm SUPER competitive with myself (sometimes that's a reallly bad thing!). 
-In a family of three children, I was the only one blessed with red hair. I used to hate it as a child because I was different but now I love it and understand it's one of the many things that make me special. 💛
-Washing dishes is my least favourite household chore. Give me a broom to sweep the floors or supplies to clean the bathroom and I'm happy. Give me a dishrag and I will hate life for those twenty minutes of dishwashing.
-I have a lot of giftings but being an artist is not one of them.
-I won't eat grapes without washing them twice. Think of the germs left on them if you only wash once. 🙉
-I rarely send a text, email, or message without using at least one emoji, or at least put in a smiley/ winky face. 😉  

Photo Credit:  Heather Fritz

Photo Credit: Heather Fritz

I could go on and on but I wouldn't want to bore you! I'd love to get to know you a little bit better so please share something completely random about you in the comments. 💛 Thanks for taking the time to getting to know me better! 



Vegan Chocolate Truffles

Hi friends! Happy THURSDAY! Ummm, what?! It's Thursday?! How?! I completely forgot to write yesterday's post and I don't understand why, haha!

Last week on Facebook I shared a little bit about myself including how I love to bake in my spare time. I got lots of comments and messages from people wanting my recipe for my Vegan Chocolate Truffles so I promised to share it on the blog. :)

These truffles are so amazing! They are a guilt free snack that are packed with healthy fats and some good old carbohydrates. They are sure to leave your sweet tooth satisfied! They are vegan, gluten free, and clean. 

I hope you enjoy this recipe as much as I do! Snap a photo of you making my version of the truffles and post it on Instagram and hashtag #PLShoesRecipe. Enjoy! This recipe adapted from Minimalist Baker.

Vegan Chocolate Truffles



  • 1 1/2 cups pecans
  • 1/2 cup almonds
  • 1 tbsp raw cacao powder
  • 1/2 tsp ground cinnamon 
  • 10 medjool dates, pitted
  • 1 cup dairy free chocolate chips
  • 1 tsp coconut oil
  • 1/4 cup cacao nibs and almonds/ pecans for topping


In a food processor, crush the pecans and almonds until they are the consistency of a meal; set them aside. Place pitted dates in the food processor and process until small bits remain and/or it forms into a ball. Add to the dates the cacao powder and 1/2 of the nut meal and pulse, gradually adding the nut meal until a dough is formed (you may not need to use all the nut meal, but you can keep it for the topping). Line a cookie sheet with parchment paper. Roll the dough into small balls (use either a tsp or tbsp for guidance). Place the truffles on the cookie sheet and place in the freezer to chill. While they are chilling, melt the chocolate chips in the microwave in 30 second increments, stirring in between, until completely melted. Mix in the coconut oil. Grab the truffles from the freezer. With a fork, dip the truffle in the chocolate and thinly coat. Place back on the cookie sheet and garnish with cacao nibs and crushed nuts. Let the truffles set in the refrigerator for fifteen minutes. Can be stored in the freezer for long term storage. Enjoy!

Prep Time: 5 minutes // Work Time: 30 minutes // Serves: 18


This + That

My Favourite Blogs to Read Right Now

Hi friends! Happy Wednesday! I hope you've had an amazing week! I have! We've had lots going on at home (more of that some other time), but I have gotten a tonne of work done, got some studying in, and maybe best of all, The Bachelorette premiered on Monday!!! It's really the little things in life that bring joy to my heart. :)

Anyways, because blogging, whether writing or reading has brought so much joy and entertainment to my life I thought I would share my favourite blogs that I read on a regular basis.

PaleOMG | Juli Bauer

Juli is so darn entertaining! Her blog includes just about every topic possible. Paleo and gluten free recipes, fitness, fashion, beauty, and travel. Juli also has a PaleOMG podcast which is what I listen to whenever I go on a road trip - did I mention she is entertaining?! She is hilarious  but also completely authentic which she gets a lot of flack for. I highly recommend you check out her blog, podcast, and social media. She is awesome! Follow Juli on Facebook and Instagram.

Photo Credit:

Photo Credit:

Jillian Harris

I'm sure many of you know Jillian Harris and quite possibly even read her blog. She was on The Bachelor, then cast as the lead in season five of The Bachelorette. On top of her many other projects, she also runs a lifestyle blog. Vegan recipes, home renovations, fashion, life, and so much more. She recently also had a little baby boy, Leo who is so stinkin cute! She is just a genuine person and that's why I love to follow her. Follow Jillian on Facebook and Instagram.

Photo credit:

Photo credit:

Fed & Fit | Cassy Joy Garcia

I recently started checking out Miss Cassy Joy's blog and she is just the sweetest! Fed & Fit and PaleOMG have similar topics they cover but with two different women behind the blogs, the content is completely different. If you're ever in a bad mood, check Cassy Joy out on Instagram. Her peppy "GOOOOOOD MORNING" will definitely put a smile on your face. :) She also has a podcast which is next on my listen list. Follow Cassy Joy on Facebook and Instagram.

Photo credit:

Photo credit:

Elle & Company | Lauren Hooker

This blog is my new love. Lauren shares so much valuable content for business owners. I have referenced her blog so many times over the last few months - she is amazing! Plus, she also does a webinar every two weeks where she discusses different business development topics. I have learned so much from her! If you're a business owner, I highly recommend checking her own. Follow Lauren on Facebook & Instagram.

Auj Poj | Audrey Roloff

This blog is run by Audrey Roloff, who is a star on the TLC show 'Little People Big World'. I swear, someday I'm going to find out she is my long-lost sister (or, maybe that is a wish, haha!). Other than the obvious (being red-heads), we both are avid runners and barre lovers, God-driven women, and own our own businesses. Audrey shares blog posts about her life, especially, marriage and faith, as well as fashion, beauty, travel, and much more. She is also expecting a little baby so it's so fun reading her updates. Follow Audrey on Facebook and Instagram.

Photo credit:

Photo credit:

I highly recommend you check out these beauties, follow their blogs and social media. <3

Which blogger do you love to read and follow? Comment below! I could always use more reading and entertainment. ;) 


This + That

Our Commitment to Charity

If I'm being honest, shoes are superficial. They aren't a need; they are a want. They make us feel pretty, but we could survive without them. For this reason I wanted Pretty Little Shoes to be much more than just a shoe company. Regardless if you're purchasing a pair of shoes or one of our fabulous accessories, please know that your purchase is making a positive impact in the world.

When you purchase a pair of shoes...

For every 150 pairs of shoes sold from Pretty Little Shoes, we will donate 1 pair of new shoes to The Princess Shop. The Princess Shop is a Saskatoon based organization which gives girls in need a special graduation experience as well as tools and mentorship to succeed after graduation. 

Last year, Pretty Little Shoes donated $1100 worth of shoes to The Princess Shop! How amazing is that?! To read more about our collaboration, click here

Me and Karen, the director of The Princess Shop

Me and Karen, the director of The Princess Shop

When you purchase a MudLOVE bracelet...

MudLOVE has a heart for charity and that's why they have partnered with Water for Good - a non-profit organization that drills water wells, and provides clean drinking water in the Central African Republic, a country that is desperate for the basic necessities of life. Every MudLOVE product you purchase provides 1 week of clean water to someone in need. So when you purchase a bracelet, you're not only going to look great but you will also be supporting a great cause!

When you purchase Grace & Lace boot socks/ boot cuffs...

What I love most about Grace & Lace, much like our collaboration with MudLOVE, is their commitment to charity. For every Grace & Lace purchase, a portion of the sales is donated to Angel House, an organization that builds homes for orphans in India. Once in an orphanage, the kids receive proper water, healthcare, and education that they otherwise wouldn't receive. In addition to building orphanages, Grace & Lace has funded safe houses for women to escape sex-trafficking.

Thank-you so much for supporting Pretty Little Shoes and subsequently these incredible charities. With your purchase, you are making the world a better place. <3


This + That

Mother's Day Gift Guide

It's time to celebrate mom! Normally I'm a procrastinator when it comes to gift giving but this year I'm on top of it. Ok, I just got my mom's gift yesterday but that's still five whole days before Mother's Day - pretty impressive for me! ;)


If you're still struggling with what to give your mom, I've put together a Mother's Day Gift Guide that may just help. I love every one of these items and I know your mom would too!

1| All Natural Candle

This all natural soy candle from Pretty Clean is clean burning & has a wonderful subtle scent of lavender, pine, & spearmint. The woodwick crackles as it burns & it will last for about 40 hours! Pretty Clean also has amazing all natural cleaners that not only smell amazing but work really well! Follow Pretty Clean on Facebook and Instagram!

2| Pop Top Tumbler & Tea

The Pop Top tumbler from Steeped Tea is the best to-go cup that was ever created! It keeps your tea hot for 8 hours or, on the flip side, keeps ice frozen in the cup for 8 hours! It comes with an infuser to place loose leaf tea leaves in and the lid has a lock so you don't have to worry about spilling. Get your mom a yummy bag a tea to go along with the Pop Top and you are good to go! Follow Colleen Janex, Independent Steeped Tea Consultant on Facebook.

3| Customizable Locket

Honour the special Mom in your life with a customized locket from Annibelle Lockets!
The Family Tree Locket is a modern twist to a traditional family ring & the lockets have magnetic closure so new birthstones can be added at anytime! Complete designs range in price from $30-$60, and you'll receive a preview prior to order finalization so you can ensure the locket is perfect! Follow Annibelle Lockets on Facebook and Instagram.

4| Heels

Pretty Little Shoes always make a great gift! We have lots of styles to choose from but are currently loving the Shaky-S heel in hot pink for Mother's Day. The color is stunning (everything is better in pink!), the lay of fabric on the foot is pretty, and they are practical as the heel is thicker and not too high. If your mom doesn't wear heels, we have lots of other shoes she will surely love. Follow us on Facebook and Instagram.

Finally, happy Mother's Day to all the moms out there! Your sacrifice, patience, and most of all, love doesn't go without notice. Celebrate you today - because you deserve it!

Me &amp; my mom &lt;3

Me & my mom <3


This + That

Shoe Life Hacks You Must Know!

Happy Wednesday friends! The sun is shining, the weather is great, prepping for a business trip to Edmonton/ Red is good!  

This week I'm sharing some life hacks related to shoes. What is a life hack? A life hack is a trick that makes your life easier or more efficient. Many life hacks will have you thinking, "That's so obvious - why haven't I been doing that?!"

1| Pool noodles in the shaft of a boot

If you're like me, you hate having the boots go all flip floppy. The purpose of this hack is to keep the boot standing straight up when you're not wearing them.  I get my noodles from Dollarama for $1.25 each and depending of the length of the boot, I can usually get 2 pairs covered with one noodle. Another bonus with this hack: when the boots are standing straight up with a noodle, you are saving on space compared to the boots being flip floppy and taking more space.

2| Silica packs to dry out your phone

We've all heard that rice dries out your phone if it gets wet, but have you ever tried using the silica packs that come in your boxes of shoes? 

3| Rough up the soles of your shoes

If your shoes are too slippery, find some concrete and scuff up the soles by dragging your foot on the ground. You could also use sandpaper instead of concrete. Joey could've used this hack at Chandler and Monica's wedding! ;)

4| Heel too high? No problem!

Most shoe repair shops can shorten the height of heels depending on the height of the heel and the platform. 

5| Cleaning the rubber sole

If you need to clean a rubber sole or sneaker, use either rubbing alcohol or nail polish remover. Your shoes will look good as new!

6| Stuff stuff in your shoes when travelling

We could always use more space in our suitcase when traveling, and if you're anything like me about 1/2 the suitcase is full of shoes. To recover some space, put items in your shoes! If you're transporting breakables, put those in the shaft of boots (wrapped up of course!); if you're taking flats, put socks inside; if you're taking running shoes, put jewelry and sunglasses inside; if you're only taking sandals, stuff one sandal in the other.

7| Stretch your shoes

If you're shoes are a tad bit tight, put on some thick socks along with the shoes and use a blow dryer to stretch them.

8| Hairspray your feet

If you're feet pop out of your fave pair of heels or flats, put some hairspray on your feet, then put your shoes on. The hairspray acts as an adhesive so your feet won't go anywhere!

9| Sore feet?

After being on your feet all day they are sure to be tired and sore. Grab a tennis ball and roll it under your foot to release those tight muscles and give your foot a good, deep, massage.

10| Cold feet?

If your feet have a tendency to get cold, put a layer of wool in your shoe. 

11| Teeny tiny calves in oversized boots

If you have small calves and have trouble finding boots that don't make it look like you're swimming, get a pair of our cute boot cuffs or socks and roll them over the opening of the boot at the top of the shaft. The fabric will make the boot tighter fitting and less sloppy.

Have you ever tried any of these life hacks before? Maybe you have another one to share. Share your life hacks in the comments below.


This + That

Top 5 Most Popular Items this Season!

Our spring/ summer collection has been out for a week now, and ladies, you are loving it! This week, I'm highlighting our top 5 most popular items this season!

1| Nero-07 Bootie

I had no doubt when I brought these in they would be a hit! The soft suede, cute cut outs, gold accent toe, and gorgeous taupe color - simply stunning! Also available in black.

2| Reba-127D Sneaker

My current obsession. <3 These shoes are cute, comfy, and go with everything! Plus, they have the prettiest pattern on the inside. Also available in white.

3| Jim-S Heel

Everything is better in pink, am-I-right or am-I-right?? The way that the strap on this shoe accents the foot is so pretty - I can't wait to share with you some real life photos! These shoes are also made for optimal comfort, so you may just be able to run a marathon in them. :)

4| Tundra-39S Sandal

If you haven't tried these on, you need to! They have loads of padding for optimal comfort. They will be your summer go-to sandal!

5| Knot-1K Little Girls Sandal

The little ones love the bling too, that's what's making these cuties so popular. 

Do you have a current fave? Comment below! Can't wait to hear from you!


This + That

It's Here...Spring/ Summer Collection!

Well hello there beautiful friends! I know I mentioned in last week's blog that this week's post will be tips and tricks to walk in heels but that's just going to have to wait - we have NEW shoes to talk about!

I really believe this collection is our best shipment yet! There is something for every woman out there - we've got some sandals, heels, loafers, sneakers, and of course, little girl items! 

This collection is also a reflection of my personal style, which is fashionable and feminine. I am obsessed with the Reba-127D sneakers in black but also Amie-2 in mint, which features lots of dainty cut outs.

I did a Facebook Live showcasing all of our new items - have a watch! I'd love it if you'd comment below with your thoughts on this collection and what your favourite items are.


This + That

What's In a Name

One common question I get asked is how did I come up with the name Pretty Little Shoes for my business. I'd like to say it was an easy decision but boy oh boy, it was not! 

One of the first things you have to do when starting up a business is to create a name. Not only because it is the basis of your brand but in order to complete any paperwork that progresses the legal process of setting up your business, a name needs to be listed.

I felt a lot of pressure to have a really great business name but only had three days to think of one. Three very short days. Those days my family's supper conversation consisted of them throwing names at me. Either I thought it was decent and jot it down or I tossed it right out the window. We came up with SO many ideas, but nothing seemed just right. 

During this period in my life I had a slight obsession with the television show Pretty Little Liars. It was the first show that I actually binge watched so I'm sure you can understand my deep emotional connection to it. :) Anyways, on that third day I was flipping through my Instagram feed hoping to gain some inspiration when I came across a post on Pretty Little Liars page. As you can see, it's not an incredible, inspirational, or motivating post, but as soon as I saw the name Pretty Little Liars, the name Pretty Little Shoes just popped into my mind and it stuck.

I didn't want a name that was similar to another business, that people would forget, or may get confused about what our product was. It had to be clear and concise. Likeable and memorable. Cute and feminine. I think Pretty Little Shoes encompasses all those qualities.

So there you go! That's how Pretty Little Shoes came to be. Next week I'll be giving you tips and tricks on how to walk in heels. Stay tuned for that!


This + That

11 Reasons Why You Should Shop with Us

I am beyond grateful for those who choose to support Pretty Little Shoes, whether it be following us on Facebook or Instagram, shopping with us, or hosting a party. In this week's blog, I'm sharing 11 reasons why you should shop with us (and the impact of your support).

1| You are supporting a small business

You're not paying a CEO's wage; you're helping me pay my bills, buy food, and enable me to further my education. 

2| You're supporting our local economy

Supporting our local economy allows for job growth, development, and innovation. Think about this - when you pay sales tax on our items, the money goes back to the community, repairing our roads, supporting our schools, police, and other services.  

4| You're giving back to the community

We currently have three organizations that we support. Locally, we donate shoes to The Princess Shop and internationally we support Water For Good and Angel House

5| You're getting some of the cutest & fashion forward products

Every item we carry is carefully selected to ensure they meet my standards as well as your standards. If they're not cute, comfy, and practical, they just won't do.

6| We're a one stop shop

Shop for you and you're little girl all at one place. Plus, we carry accessories - bracelets, boot cuffs, and boot socks! And don't forget about our gift certificates, which are available in many different increments.

7| You won't break the bank

We keep our products affordable so if you have a tight budget or want to purchase one of everything, we can accommodate you!

8| You can shop in the comfort of your living room (or a girlfriends)

The beauty of a shoe party is we bring the shoe store to you!

9| You can earn shoes for FREE and 1/2 off

Who doesn't love free stuff?!

10| Our products are unique

You likely won't find our brands in stores or on many other ladies feet. We only order a small amount of each style to keep our product line fresh. 

11| We support small business too

The accessories we sell come from small businesses, so when you purchase them from us, you are helping those businesses grow as well.


This + That

I've got blogging on the brain!

I've been doing a lot of thinking of how we can serve you better (maybe entertain you at the same time!) and through my research, it always came back to one common denominator - BLOGGING! Our blog has always been a feature on our website but consistent blogging and relevant topics was something that I have always struggled with. I've watched webinars, listened to podcasts, and done my research so now I'm ready to rock this blogging business!

Check back each Wednesday where I will cover a new topic. If you have a topic you'd like me to cover or have a question you'd like answered, share it in the comments section below! I'd really love to hear from you!

In the meantime, follow us on Bloglovin'! There, you'll be able to see each time we post a new blog, plus you'll be able to discover other awesome blogs.

See you next Tuesday!

xo Baillie


This + That

Mirror Mirror YXE

Let’s be honest - being a girl is no walk in the park. Being a teenage girl - that’s just plain tough. When I was a pre-teen/ teenager, I remember constantly being worried about what people thought of me; I always felt like I was being judged and talked about. I was worried about school and the pressures of getting good grades. I never felt pretty enough, good enough, or valued.

Unfortunately this is a reality for so many young girls. There are daily pressures to succeed and be the “norm”. We’re told if we don’t look a certain way, act a certain way, play a certain sport, or be in a certain clique, we have no worth and have every right to be bullied.

Shattered confidence, destroyed self-worth, low self-esteem, lack of hope and faith is the result of the ridicule we endure. And it’s not right; no one deserves to feel like this.

But there is hope. 

I have become involved with a new initiative to Saskatoon, Mirror Mirror YXE, that will change lives. The goal of Mirror Mirror YXE is promote mental health and wellness by providing education and tools to young girls so they can gain freedom, resilience, and confidence. We hope to combat low self-esteem before the girls become involved with negative behaviours associated with it, such as anxiety and depression.

The Mirror Mirror project is based on Australian model and speaker, Dianne Wilson’s book Mirror Mirror, that offers stories of inspiration, keys to freedom, and most importantly HOPE.

Mirror Mirror YXE is hosting a free community event on March 2nd at Elim Church and YOU ARE INVITED! This event is geared towards girls aged 10-18 but any woman is welcome to attend! Invite your daughters, sisters, nieces, granddaughters, neighbours, and friends! The event will feature spoken word and musical performances, as well as multimedia presentations - it's going to be amazing! 

Girls aged 10-18 who register for the community event will be gifted Dianne Wilson’s Mirror Mirror book and have the opportunity to sign up for a six week follow up course. Some of the topics that will be covered in the followup course include celebrating uniqueness, freedom from envy and jealousy, body discontentment, and so much more! It's going to be incredible ladies!

Us girls need to be reminded of truths - we are UNIQUE; we are WORTHY; we are LOVED; we are BEAUTIFUL. We need to be comfortable with being our true, authentic selves, just like we were created to be.

I invite you to share this event with the girls and women in your life. I am so excited for it and really believe God is going to do great things and touch the hearts of many girls and women. 

For more information on Mirror Mirror YXE and to register for the community event, please visit Be sure to 'like' Mirror Mirror YXE on Facebook and 'follow' on Instagram. <3


This + That

Our First Year

It’s hard to believe that Pretty Little Shoes came into existence one short year ago today. Owning my own company was something I knew I had wanted but also thought it was a far and distant dream; and never did I think I would own a shoe company. But God works in mysterious ways and I'm so glad He brought this opportunity into my life.

During my first year in business has proved to have many highs and lows, learning curves, challenges, blessings, and growth. I met hundreds of customers, new friends, and business people; sold thousands of pairs of shoes; increased our social media following (be sure to follow us on Facebook and Instagram); had tens of thousands of website visitors; expanded our product line; and partnered with local and international charities to help spread a little bit of love and hope in this world.

It’s very heartwarming to see how far we have come in the last year. It’s even more heartwarming to reflect on how Pretty Little Shoes has impacted our customers, friends, and even the world! One of the most humbling things to reflect on from this past year was having customers who were amputees, have physical disabilities and hearing/ visual impairments, and even a sweet little girl who is currently battling cancer. These beauties have so much joy within them and it was such an encouragement meeting them.

On paper, Pretty Little Shoes is technically a one-woman-show. But it would be wrong of me to take all the credit. I owe a huge amount of thanks and gratitude to my family. My sister Brianne is my photography and photoshop extraordinaire. She puts up with my constant questions, takes photos for me, and edits them for free out of the goodness of her heart. My brother Ryan loaned his muscles when I got my very first {yet incredibly large} stock order. My dad - he has loaned me his muscles, his truck, trailer, and heart over the last year. Sometimes his willingness drives me crazy but he’s just being my dad. My mom has been my shoulder to cry on, my idea-bouncer-offer, and my right hand woman. I can’t thank her enough for all she has done for me. To my aunts, cousins, and friends who have helped me out throughout the year, asked how business was, helped me out at events, or offered encouragement - I love you all so much and am so grateful for you!

I also owe a huge amount of gratitude to Kim Moss. Many of you have had the pleasure of meeting Kim - she was the owner of Head Over Heels Shoe Company, which I took over for. A year has past and I still text, email, and meet up with her to answer questions. Over the last year, she has also become a sweet friend and mentor and I am so glad I have her in my life.

Lastly, I have YOU to thank! Whether you are a follower, friend, customer, hostess, or just stumbled across our website, I appreciate you taking the time to support my small, local business. If it weren’t for you, I wouldn’t have had an incredible first year in business. Loyalty from customers and hostesses is something that I thrive on so thank-you for coming back, whether you were a Head Over Heels customer/ hostess or a customer/ hostess I have had the pleasure of meeting throughout the year.

Oh friends! I’m so looking forward to 2017. This coming year is going to be full of growth and expansion (hint, hint!). My commitment to you is continue to provide the best shoe shopping experience possible - a positive place where you can come purchase shoes, host parties, and receive top notch customer service. I ask that you please continue to refer your friends and family to Pretty Little Shoes - referrals are the greatest compliment I can receive.

Thank-you again for an incredible year! Here's to an even better year ahead. :)

Enjoy these never-before-seen, behind-the-scenes photos from the past year. <3

Just after I picked up my first order (I had no idea what I got myself into!) // My brother playing with all the boxes // Our front room was FULL

My sister taking stock photos // My favourite little helper giving me a hand with choosing stock // My friend Jenn & I goofing off at 'The Man Show Meets Women's World'


This + That

Black Friday!!!

OK, it's not quite Black Friday yet but I couldn't wait until tomorrow to share with you our amazing sale! I don't live in the US but just the thought of the Black Friday craze in stores gives me some serious anxiety. You too?! 

I love online shopping! After I finish writing this post, I will be heading over to the online stores and shops I have caught my eye in the past. I mean, who doesn't love a great deal?!

I'm so happy to say that the Pretty Little Shoes BLACK FRIDAY sale is now live!!! We have so many great and gorgeous items that are over 65% off! I'm talking $10-$15 sandals, $20 wedges, $15 flats, and our entire clearance section is $15!!! Amazing, right?! 💛

Start shopping now!! Items are sure to sell out. Shop our online store, to place your order, or send us a message to schedule a time to come try on. Sale ends Sunday at 10:00pm.

Thank-you so much for your continued support! I truly hope you are able to find some items, whether on sale or regular price that you love. 💛

Happy shopping!



*No holds without payment; All Black Friday sale and clearance items are final sale.*



The BEST Pumpkin Spice Latte Recipe!

I feel if I didn't share the recipe for my super delicious and healthy Pumpkin Spice Latte recipe it would be a crime, because my friends, it is honestly THAT GOOD! The best part is that it only has three ingredients and takes less than 10 minutes to make! Say goodbye to the overpriced, sugar-filled, high calorie, unhealthy Starbucks PSL that comes out once a year for two months and hello to this amazingness!

Pumpkin is one of those foods that feels so homey and warm. It is filled with antioxidants including, vitamin A, vitamin C, and vitamin E, as well as many minerals including potassium, phosphorus, copper, and calcium. Another amazing thing about pumpkin is that is has very few calories!

This is so good I eat it by the spoonful!

This is so good I eat it by the spoonful!

I do have two ways of making this pumpkin spice latte - the first way (and the way I make it 4/5 times) is by using canned pumpkin pie mix. The second way of making it is using either fresh or canned pumpkin then adding all the yummy spices to it afterwords. You can see how to make it that way here.

I hope you enjoy this recipe as much as I do! Snap a photo of you making my version of the PSL and post it on Instagram and hashtag #PLShoesRecipe. Enjoy!

The BEST Pumpkin Spice Latte Recipe




Blend the pumpkin pie mix, almond milk, and coffee (if desired) in a blender until smooth. In a saucepan, pour in mixed pumpkin and milk. Sprinkle in cinnamon. Stir occasionally. When latte begins to boil, froths, and is at desired temperature, remove from heat, pour into a cup, and ENJOY! 

Prep time: 3 minutes // Cook time: 7 minutes // Serves 2


The Bachelorette

The Bachelorette Week 10... JoJo Finds Love <3

The finale of this show is always bittersweet - excited to see who the lead chooses but sad because what the heck are we going to do Monday nights?! I don't know about you but Dancing With the Stars just doesn't cut it for me. ;)

JoJo's family (actually her brothers) seemed normal this time around (remember last season when they accused Ben of brainwashing the women?). And where did JoJo's sister come from (and does she have a voice)?! I thought she was actually one of JoJo's nieces because she looked so much like one of JoJo's brothers. :)

I think both guys did so good meeting JoJo's family though. The fam asked some tough questions that would've had me shaking in my boots. Not only when he met JoJo's family but throughout this whole episode, Jordan seemed real and almost appeared to have a nervousness that can across as real. Although he never asked JoJo's parent's for her hand in marriage during their day together, I don't think he ever would have proposed without asking someway, somehow. 

Robby wears his heart on his sleeve and doesn't hold anything back, including when he met JoJo's family. How respectful was it getting not only her dad's permission to propose but bringing her mom into the conversation as well?! Kudos to him! Also, hearing his "plan" for his and JoJo's life together was so great! One really great thing about Robby is that he never wavered with how he felt about JoJo; and other than the hiccup during his hometown date, their relationship appeared to be so strong.

I'm not going to analyze the rest of the episode because we all know how it ends, but I will say that I think that all season it was clear who JoJo was going to choose Jordan. She gave him the first impression rose, she always pushed Jordan and asked him the really tough questions, and throughout the season, she was very protective of him.

Watching proposals on this show always gives me the chills. Whether or not they last, they represent something so special. With that being said, I hope JoJo and Jordan do end up having that "forever love" she was looking for. <3

Until we get to watch Luke on The Bachelor (still crossing my fingers for that one ;)), enjoy Bachelor in Paradise! 

xo Baillie 

P.S. I literally was obsessed with all of JoJo's fashion choices this season but especially her proposal gown. It is seriously stunning!


The Bachelorette

The Bachelorette...The Men Tell All

Oh boy, oh boy! Where to even start???

Where did Santa Clause, I mean Nick, come from?! He told Alex basically everything I was thinking this entire season. What I didn't realize was the amount of animosity there was between Alex and Derek. I guess there was other drama they had to focus on this season.

Ok, let's talk Chad. The only thing I think I have ever agreed with was his comment about people going on the show to move their careers forward (Alex = model; James Taylor = singer; Wells = radio host). But is there anything wrong with that? So many people have went on the show, including, James Taylor and Wells, with what I believe are pure intentions, and yes, if the show helps move their career forward SO BE IT! He's a real estate agent. Does he not think he is going to get more business from being on the show?


Chad is really one of a kind. I think him dating not one, but TWO other cast members ex-girlfriends shows what kind of person he is - that is a really shallow thing to do. His need to resort to violence is terrifying. His threats are empty (afterall, he was going to hunt Jordan down after the show and bring him "candy"). Saying he has dirt on James Taylor and Wells is cowardly. JoJo was right about him just wanting attention - he doesn't deserve it.

For being such a little guy, Wells seems to be one of the most well respected men this season. He is the one person who didn't have a problem with calling Chad on his crap. All season, including during The Men Tell All, Chad listened to what he had to say and never challenged or threatened Wells (that we saw at least). Like Wells said, it was unfortunate that the Chad drama got some much airtime that we didn't get to know a lot of the guys but hey, it wouldn't be reality TV if there wasn't any drama, right?! ;)

"Sometimes you choose apples when you should've chose pickles." I have no idea what this means but I think I may have to add it to my vocab, haha! Thanks for that Chad! :p

Uggghhhhh, Luke! Such a well spoken gentleman. For him to say that it's ok for him to experience the pain and heartbreak he had in order for JoJo to find love and happiness was so kind. He is also very articulate and understands that it kind of was his fault as to why he didn't get a rose. Wouldn't he make such a GREAT Bachelor?! I feel like they already have been setting him up to be the next Bachelor - they never showed him being involved in the drama throughout the season, he didn't go to Paradise, he has the right demeanor, and everyone loves him! #lukeforbachelor

Chase really impressed me during The Men Tell All. He seemed so deep and in tune with his feelings. Hearing that he ultimately didn't regret telling JoJo that he loved her was a great thing to hear. Having regrets is never a good thing, especially when you are putting yourself in such a vulnerable position, such as being on a show that 10 million people watch per week.

JoJo had to answer some tough questions from the guys but she really knocked it out of the park. And the way she handled Chad and his ridiculously inappropriate comments about Robby and Jordan was a serious mic-drop moment! You go girl!

Phew! I didn't think I had that many thoughts about The Men Tell All! ;) Next week is the finale and the premiere of Bachelor in Paradise (thank-you preview for giving away one of the engagements - did you catch who it is?), which is sure to not disappoint! 

Chat soon!

xo Baillie


The Bachelorette

The Bachelorette Week 9...The most shocking good-bye in Bachelorette History :(

I had a glimmer of hope after last week's cliffhanger that Luke would make it another week, but alas, JoJo stuck to initial plan and sent him home. :( Poor, sweet, sweet Luke. That was one serious look of shock/ disbelief/ heartbreak he had the entire time after she called Chase's name at the rose ceremony. Watching it back, my heart breaks more and more for him. He was completely blind-sided; and then for him to apologize to JoJo just shows what a true gentleman he is. Rooting for him to be the next Bachelor. 

I feel like we really don't know Robby. Did he get any airtime before episode five this season? I think that's why I'm not #teamrobby. He was the first one to profess his love (back in episode five) and he seems like a sweet guy but all this ex-girlfriend drama is throwing me off. I have a hard time reading him. He must be a sweet guy and have some depth to him considering he has made it this far. I will say one thing I appreciate Robby - he calls JoJo Joelle. There is just something endearing about that.

There have been some really awesome dates this season and Jordan and JoJo's date didn't disappoint. The hike looked like so much fun and finding the cave and temple was so sacred and spiritual. Their convo in the temple about meeting JoJo's family and what they hope would come out of that time seemed very real. It was one of the first times this season I felt like Jordan was being himself and sincere.

For Jordan to be unable to answer the question, "where do you see yourself in a year" would be a huge red flag. Shouldn't he have a foundation and a clear picture of what he would want his life to look like if he was the one JoJo picked? Hmmmmm...

Also, did anyone else notice that Jordan was the only one who didn't pull JoJo's chair out for her at supper? That's my 'odd observation' of the episode. ;)

Chase was so playful the first 1/2 of the date! It was refreshing to see some comedy after Luke's dreadful exit (yes, I'm STILL reeling over it!).

JoJo has gotten a lot of flack for giving Chase the Fantasy Suite card, then taking it back. But why? Why would she spend the night with Chase if she knew that she would never get to the same place that she is already with with Jordan and Robby? That is only given Chase false hope. Yes, it was bad timing that she came to the realization that Chase wasn't the one right after he told her I love you (something so hard for him to say) but it's also JoJo's journey and she had to stick with her heart. 

Chase "coming back from the dead", as Robby calls it, I think may have been his stint to redeem himself and get back into the running to be the next Bachelor. What are your thoughts? I don't think he needed to do this - his reaction to JoJo sending him home, in my opinion, was completely legitimized as to how he was feeling. But we all know Luke is going to be the next Bachelor, right?! ;)

The Men Tell All is next and can you believe that next week is the finale already?! Who is JoJo going to pick???

xo Baillie